Project Report on Bisleri Pvt. Ltd. free essay sample

Mineral Water under the name Bisleri was first introduced in Mumbai in glass bottles in two varieties bubbly still in 1965 by Bisleri Ltd. , a company of Italian origin. This company was started by Signor Felice Bisleri who first brought the idea of selling bottled water in India. Parle bought over Bisleri (India) Ltd. In 1969 started bottling Mineral water in glass bottles under the brand name Bisleri. Later Parle switched over to PVC non-returnable bottles finally advanced to PET containers. Since 1995 Mr. Ramesh J. Chauhan has started expanding Bisleri operations substantially and the turn over has multiplied more than 20 times over a period of 10 years and the average growth rate has been around 40% over this period. Presently we have 8 plants 11 franchisees all over India. We have our presence covering the entire span of India. In our future ventures we look to put up four more plants in 06-07. We will write a custom essay sample on Project Report on Bisleri Pvt. Ltd. or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page We command a 60% market share of the organized market. Overwhelming popularity of Bisleri the fact that we pioneered bottled water in India, has made us synonymous to Mineral water a household name. When you think of bottled water, you think Bisleri. We at Bisleri value our customers therefore have developed 8 unique pack sizes to suit the need of every individual. We are present in 250ml cups, 250ml bottles, 500ml, 1L, 1. 5L, 2L which are the non-returnable packs 5L, 20L which are the returnable packs. Till date the Indian consumer has been offered Bisleri water, however in our effort to bring to you something refreshingly new, we have introduced Bisleri Natural Mountain Water water brought to you from the foothills of the mountains situated in Himachal Pradesh. Hence our product range now comprises of two variants : Bisleri with added minerals Bisleri Mountain Water. It is our commitment to offer every Indian pure clean drinking water. Bisleri Water is put through multiple stages of purification, ozonised finally packed for consumption. . Rigorous RD stringent quality controls has made us a market leader in the bottled water segment. Strict hygiene conditions are maintained in all plants. In our endeavour to maintain strict quality controls each unit purchases performs caps only from approved vendors. We produce our own bottles in-house. We have recently procured the latest world class state of the art machineries that puts us at par with International standards. This has not only helped us improve packaging quality but has also reduced raw material wastage doubled production capacity. You can be rest assured that you are drinking safe pure water when you consume Bisleri. Bisleri is free of impurities 100% safe. Enjoy the Sweet taste of Purity ! ORIGIN The name that epitomizes mineral water today was first introduced in Mumbai in the early 60s. In 1965 Signor Felice Bisleri an Italian by origin, came up with the idea of selling bottled water in India. His company Bisleri Ltd. offered mineral water in two variants bubbly and still. In 1969 Parle bought over Bisleri (India) Ltd. and started bottling Mineral water in glass bottles under the brand name Bisleri. In due course Parle switched over to PVC non-returnable bottles and finally advanced to PET containers. Expansion Under the leadership and vision of Mr. Ramesh J. Chauhan, Bisleri has undergone significant expansion in their operations.